Netflix adds 9 million subscribers and still raises prices

Carl Lumbly as C. Auguste Dupin, Bruce Greenwood as Roderick Usher in The Fall of the House of Usher.

Carl Lumbly as C. Auguste Dupin and Bruce Greenwood as Roderick Usher in the new Netflix series The Fall of the House of Usher.
photo: Eike Schröter/Netflix

Looks like tBeware of sharing passwords worked: Netflix reported adding nearly nine million new customers this quarter, bringing its total number of subscribers to 247.2 million as of September 30. However, some customers will find that their plans are on the verge increase in price.

As the Hollywood Reporter To break it down: In the US, the basic plan (the lowest plan with no ads, i.e Not available to new subscribers) increases by two dollars to $11.99; The Premium plan (for those who need Ultra HD and the ability to download on six devices simultaneously) will have the same increase, up to $22.99. If you have the advertising plan, it remains at $6.99, as does the standard plan at $15.49. There will also be similar increases for subscribers in the UK and France, and the price change will come into effect on Wednesday.

Today Letter to shareholders praised both Netflix’s original titles and licensed content, highlighting shows that scored big in the third quarter One piece, The Witcher, love at first sightAnd Suits. It noted that the advertising plan is becoming increasingly popular and that “our $6.99 per month advertising plan in the US continues to support the growth of our advertising plan.” The streamer particularly praised this plan as “significantly cheaper than the average price of a single cinema ticket”.

The letter also addressed the recently settled WGA strike as well as the ongoing SAG-AFTRA strike: “The last six months have been challenging for our industry given the combined writer and actor strikes in the United States. However, we have reached an agreement with the WGA. Negotiations with SAG-AFTRA are ongoing. We are committed to resolving the remaining issues as quickly as possible so that everyone can get back to work and produce films and television shows that audiences will love.” That’s notable, there Rumors earlier this month suggested that the streamer would not increase prices until then after The SAG strike was resolved.

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