Twitch Stories allows streamers to share Instagram-like posts

Branding of the online streaming platform Twitch at the Tokyo Game Show 2023 with the Twitch logo at the top and the streamers at the bottom.

Twitch Stories allows creators to share short 48-hour posts with their followers and subscribers.
photo: Stanislav Kogiku/SOPA Images/LightRocket (Getty Images)

Twitch users may be receiving some potentially annoying push notifications from their Twitch subscriptions. Streamers on the mobile streaming app now have access to the Twitch Stories feature, which allows creators to share short-form content and promote their channels, similar to how they can on Snapchat and Instagram.

Eduardo Fenili, senior product manager at Twitch wrote in a Monday blog that the Stories tab works similarly to competing apps. The newest Update to the streaming platform will display a new “Stories” shelf on the “Following” page. There, users will see a stream of content from the creators they follow, including images, text, and some clips from their streams. Pre-made canvases also allow creators to add custom backgrounds to their Stories.

Eligible creators will see the new Stories option when they click the Plus button in their Twitch account. Users will now receive push notifications every time a subscribed creator posts a new story. Twitch streamers can see how many people have viewed or reacted to their posts.

All in all, the feature is essentially the same as on Instagram. Each message expires after 48 hours and users can react to stories with emotes. The main difference is who gets to create them. The company said it is limiting the number of streamers who have had at least one stream in the last 30 days to the ability to create Stories. Only creators with at least 30 subscribers have the ability to create sub-only stories exclusively for their paying audience, including gift subscriptions. The company hints at this, adds even more incentive for users to subscribe as this is the only way to access sub-only story content.

The feature is expected to be rolled out to all users gradually by the end of the week and in the future User permission. The company mentioned its plans to allow creators to create stories using videos recorded on their mobile phones. Twitch is still working on other features like polls and mentions in messages.

Twitch at first mentioned A stories format was already being worked on in August to create short-lived content. According to Fenili, this new feature is good for creators when they need to make a public announcement in case their stream is running late or they just want to share something about something that’s happening in their lives.

The company claimed that all new Stories content must continue to adhere to the company’s community guidelines. Users can report them like a normal stream.

Instagram adopted the idea of ​​Stories from Snapchat seven years ago. Since then, the meta has had to own Instagram Add a chronological story feed to comply with EU regulations. Twitch’s new feature is currently limited to content creators that users follow. However, there may come a time when Twitch launches a full “for you” algorithmic Stories feed for creators the company thinks you might be interested in.

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